Discover why some nonfiction books spread while others disappear. Learn how reader motivation, identity, and progress shape successful nonfiction book marketing.
Why a Generosity Mindset Can Unlock Real Book Marketing
A nonfiction book has two lives: the launch and the strategic phase that follows. Learn how to reposition your book as a tool that opens doors, creates income, and builds authority long after publication.
Most podcast pitches fail because they focus on the guest, not the audience. Credentials and big-name clients don’t matter if the pitch doesn’t show how the guest can help listeners. This article explains why author pitches fall flat and gives actionable steps to prepare, focus on usefulness, and turn podcast guesting into a tool that builds authority and drives results.
Susan Friedmann, CSP, is a trailblazer in the world of nonfiction book and author marketing coaching and training. With over 30 years of experience, she’s on a mission to help you stand out from the crowd. Say goodbye to blending in — Susan injects life into your book marketing game.
