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How Do I Get Found?

How Do I Get Found?

Published on: 09/24/2026

Visibility isn't the same as findability. Learn why nonfiction authors need a clear niche, audience-first language, and strategic partnerships to be discovered by the right readers.

author findabilitybook marketing strategyauthor platform buildingniche positioning for authorslocal media for authorsnonfiction author visibilityauthor discoverability
Your Book Marketing Doesn't Need More. It Needs ONE

Your Book Marketing Doesn't Need More. It Needs ONE

Published on: 09/17/2026

Overwhelmed by book marketing options? Discover why focusing on ONE reader, one message, and one channel builds more author authority than chasing ten strategies at once.

book marketing strategyauthor platform buildingnonfiction author marketingbook marketing focusauthor authority buildingtarget reader identification
What If Your Book Doesn’t Need More Visibility?

What If Your Book Doesn’t Need More Visibility?

Published on: 09/10/2026

Struggling to get results from your book marketing? The problem may not be visibility — it's relevance. Learn why narrowing your message and audience creates more speaking, sales, and media opportunities than posting more ever will.

book marketing strategyauthor platform buildingniche audiencebook relevance vs visibilitynonfiction author marketingauthor authoritybulk book sales
What Dolly Parton Can Teach Us About Becoming Unforgettable

What Dolly Parton Can Teach Us About Becoming Unforgettable

Published on: 09/03/2026

Dolly Parton's legacy offers powerful lessons for nonfiction authors on building authority, trust, and a lasting reputation—not just visibility.

author authoritynonfiction author brandingauthor legacythought leadershipbook marketing strategyauthor platformauthentic authorship

Susan Friedmann

Author Marketing Mentor

Susan Friedmann, CSP, is a trailblazer in the world of nonfiction book and author marketing coaching and training. With over 30 years of experience, she’s on a mission to help you stand out from the crowd. Say goodbye to blending in — Susan injects life into your book marketing game.

Tap into Susan’s expertise with a complimentary 20-minute brainstorming session