Have you ever watched babies handle a toy or any item within their grasp?

They twist it, turn it, shake it, put it in their mouth, and then drool all over it.

Have you ever spent time with small chi...

Today, you’ll discover the final three secret buying motivators to help you grasp what drives your customers’ decision-making. Armed with this information you can better position your products and ser...

What do you need to know about your customers, so they’re guaranteed to buy from you over and over again?

This is the question we posed in Part 1 of this article.

When it comes to buying anything, f...

What do you need to know about your customers, so they’re guaranteed to buy from you over and over again?

When it comes to buying anything, from simple needs to expensive machinery, different buying ...

In Part 1 we examined four essential questions to first clarify your message and why it’s important.

· Who needs to learn from your expertise?

· Where do these people hang out?

· What is/are the ma...

Whether you’ve already published a book, have written but not yet published, or you’re in the throes of writing a book, I invite you to open your mind to some different opportunities.

There are multi...

This disaster to success story happened almost 19 years ago in January 2002. However, the lessons learned are as apt today as they were then.

It happened while attending the National Speaker’s Associ...

Whether fiction or nonfiction, there are some strong beliefs many authors support when writing and publishing their work. And, when these beliefs are examined closely, you’ll find, for the most part, ...

You’re a champ. You finished your book. You’ve fulfilled a dream, an incredible feat. One that makes others green with envy because they’re still at the “author wannabe” stage. You’ve given birth to a...