BOOK MARKETING BRAINSTORM SESSION

OUR STORY

Aviva Publishing is a hybrid publishing house dedicated to helping non-fiction authors bring their book to market. This means that we publish books at the author’s expense. And, the best part is that you have complete control over the process, as well as owning 100 percent of the rights and profit to your book. 

In 1992 I founded Aviva Publishing as a way to publish my own books. Why, because my topic targeted a specific niche market, traditional publishers weren’t interested in (the billion-dollar exhibiting industry). 

Instead, I decided to do it for myself. To date, I’ve written 18 books – 14 are self-published and 4 are traditionally published. Over the years, I managed to convince a few traditional publishers (Wiley, Penguin, Red Wheel and Crisp Publications) to publish my work. 

In fact, my first traditionally published book, “Exhibiting at Tradeshows: Tips and Techniques for Success,” did exceptionally well. I managed to sell 500,000 copies to one company. (This powerful niche marketing technique is just one of the many I teach my clients how to do.) 

For more than 25 years I’ve worked with over 400 non-fiction authors publishing their books and guiding many of them to become recognized subject matter experts in their field. 

Once a book is written, the journey has only just begun. Because, there are still many steps involved in bringing the book to market. 

Publishing and marketing your book are “two animals of a different color.” 

At Aviva Publishing we help and guide you with both making the process as easy, simple, and painless as possible. 

Book a call today to discuss your book, and author marketing needs, and to find out if we’re a good match for each other.