BOOK MARKETING BRAINSTORM SESSION
Unlock Your Book's Potential: Break Free from Marketing Mindset Shackles mindset Mar 14, 2024

From my earliest memory, my small world was a prison. In the first seven years of my life, I awoke to the sight of metal bars across my bedroom window. They weren’t there to hold me captive;...

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Forging an Author Brand that Captivates and Connects author marketing Mar 07, 2024

Stepping into the whirlwind of the publishing world, it’s clear that authors have to do more than just write. You need to be your own brand, not just any brand—one as authentic as your...

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The Art of Impact: How to Craft Messages That Resonate and Inspire - Part 2 author marketing book marketing Feb 29, 2024

Welcome back! 

In the first part of our article, we talked about why a book needs to have a clear message. We looked at how different authors like Brené Brown, Malcolm Gladwell, and...

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The Art of Impact: How to Craft Messages That Resonate and Inspire - Part 1 author marketing book marketing Feb 22, 2024

When talking to writers who want to publish with Aviva Publishing, I always ask: “Can you quickly explain what your book is about?” Many times, I get long, meandering answers, showing a...

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Boost Your Book Sales with the Power of Podcasts: An Insider Discussion book marketing Feb 15, 2024

Have you ever considered how you can use podcasts to promote and sell more copies of your books? Being a guest on the right podcast in front of your target audience is a major strategy for authors....

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From Doubt to Confidence: Navigating Impostor Syndrome on Social Media mindset Feb 08, 2024

Through my years of experience as a book marketing mentor and coach, I’ve noticed how social media can often make nonfiction authors doubt themselves.

It’s easy to feel like...

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Seen and Sold: 10 Ways to Make Your Book Impossible to Ignore book marketing Feb 01, 2024

"The End"—two beautiful words every author loves typing (or writing) after pouring their heart and soul into a hundred or more pages. It’s no small feat that you managed to finish your...

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Mastering Resilience: Your Secret Weapon to Book Marketing Success mindset Jan 25, 2024

You’ve poured your heart and soul into that manuscript, slaved over countless drafts, and finally released a nonfiction book into the wild. Bravo! You’re now a literary warrior.

...

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How to Foster Micro-Influencer Partnerships to Boost Your Book Marketing Success book marketing Jan 18, 2024

Have you ever scrolled through your social media feed and come across a post from someone who isn’t a celebrity yet has a certain pull in their little corner of the internet (niche)?

You...

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How to Boost Your Book Marketing with Cross-Media Storytelling book marketing Jan 11, 2024

Let me ask you this: Have you ever felt that your book, your labor of love, deserves more than just a place on the shelf? That it should leap off the pages and into the hearts and minds of readers...

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